Your main responsibilities:
Content Marketing & SEO: You’ll conceptualise, write and optimise target-audience-specific content for our website and blog. In doing so, you’ll adhere to SEO best practices to boost our visibility in the fields of MarTech, AI and business intelligence.
Social Media Management: You’ll manage our social media channels (particularly LinkedIn) and independently create relevant posts.
Website & CMS Maintenance: You will manage and update our website content directly within the content management system (WordPress) to ensure it aligns with our brand guidelines and digital marketing objectives.
Performance Tracking & AI Tools: You will support the team in monitoring our marketing KPIs and actively experiment with modern AI tools to make our content processes more efficient.
